Consumer expectations are increasing with time and they want an upgrade in everything they pursue. From FMCG to Real Estate, Education to Mining and Travel to Hospitality, every Industry is bound to give an updated service to people.

Amidst this transformation, the travel & hospitality industry has moved towards digital spaces where travel and hospitality software development has come into the picture. To create a comfortable, seamless & authentic experience for the audience, technological advancements are needed like never before and with this need, let’s explore the trendy outburst of the digital revolution of the travel & hospitality industry.

Key Trends In Travel & Hospitality Software Development

1. Defining The Future Of Travel- Personalised Experiences

The competitive landscape of the travel industry demands a personalised approach to travel, especially in today’s era. Today, travel is more than just a requirement one needs to fulfil to move for business or something personal. Travel is a hobby, a passion one explores and more than that, it has become a profession that pays decently well to the participants.

Hence, a consumer’s behaviour & preference plays a major role in deciding what to offer. Data analytics & artificial intelligence help businesses gain important insights which further help them in delivering customised itineraries, personalised recommendations & targeted promotions. How?

Your hospitality software solutions when used by a visitor, you are enabled to gain their travel data and on that basis, you will be able to suggest destinations, packages and hotels/stays. Other aspects like social media interactions & search behaviour also add to the data bank of guest profiles.

2. A Necessity of Success- Mobile-first Strategy

If there is a question about which screen to develop your software for, the answer should bring forward mobile first. Everything people do is on smartphones only. Work, play and relaxation, everything is connected with mobiles today. So when people expect everything from a smart device, how will they spare it for bookings, cancellations and travel management?

Mobile software delivers unparalleled convenience by smoothening the process of customer engagement, loyalty and satisfaction. Here are some of the key features mobile software offers:

• Bookings
• Check-in
• Digital Keys
• Interactive Maps
• Personalised Recommendations

3. A Rise In Touchless Technology

After the outbreak of COVID-19, touch has become a taboo and rightly so. No one wants to transfer germs and bacteria that take whole humanity down again. With this, travel & hospitality software development has to necessarily offer contactless solutions to enhance safety, improve efficiency & customer satisfaction.

Today when we travel to hotels, airports and other travel destinations, they by default offer self-check-in kiosks, mobile key access & contactless payment options. In addition to this, when you integrate touchless technology for your guests, they experience the presence of security, comfort, hygiene and safety in their personal space.

4. Impact of COVID-19 on Tourism

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Integration of Emerging Technologies

1. Artificial Learning (AL) & Machine Learning (ML)

Artificial Learning & Machine Learning have a big contribution to revolutionising the industry by enabling personalised recommendations, predictive analytics and automated processes. The introduction of Chatbots powered by AI provides instant support to customers along with machine learning algorithms optimising pricing & inventory management on the side.

2. Virtual Reality & Augmented Reality (AR/VR)

With the arrival of AR & VR, immersive experiences are gaining traction. Along with this, AR & VR can be used in hospitality management software. For instance, VR can be utilised for virtual property tours, AR can provide interactive information about tourist attraction spots and landmarks. Together, AR & VR can enhance the guest experience and strengthen the process of travel & hospitality software development.

3. Blockchain

Integrating blockchain in custom hospitality software development brings transparency, security & efficiency to various aspects of the travel industry. With that, Blockchain can be used further for securing the data management process, loyalty programs and transparent supply chain management.

4. Internet of Things (IoT)

Connection is important, no matter if it is online or offline. In the process of custom hospitality software development, integrating Internet of Things (IoT) devices helps to create connected ecosystems within hotels and travel properties with other hospitality venues.

In the era of evolving travel & hospitality software development, Smart rooms, automated check-in and guest-controlled environments are widely demanded and accepted in newer places. To ensure that the travel booking software solutions, hospitality management software and other hospitality software solutions thrive & gain a competitive advantage, embracing these emerging technologies is crucial.

Related Read: The Future of Travel App Development: Latest Trends and Innovations

Conclusion

Top trends in travel & hospitality software development are a testament to the growth of the travel industry which is not going to stop. All in all, it all lies in the seamless integration of technology & human interaction that ensures the creation of a memorable journey for every target group. At IIH Global, we ensure that you and your prospective clients enjoy the journey of travel booking software development along with providing effective and efficient hospitality software solutions.

Looking for custom hospitality software development for your travel business? Contact us and make us your growth partner!